Appearance Matters in Real Estate

It’s often said that location is the most important factor in the value of a home. But the condition of the home is important as well. Homes that are solidly built, well maintained and upgraded with desirable amenities typically are worth more than similar homes that are outdated or in need of repairs.

The value of curb appeal
Home shoppers tend to be attracted to certain homes on the basis of first impressions derived either from photos of the home on the Web or the home’s "curb appeal," which refers to how nice the front of the home looks from the street or entrance.

Professional well-lit photos that show off a home’s best features can create a very good first impression online while healthy landscaping, clean windows and a fresh coat of exterior paint can boost a home’s curb appeal.

First impressions may present a true picture of the home’s overall condition, but first impressions also can be deceiving. This is especially true if the home has been expertly presented to maximize its selling points. Careful buyers should look beyond first impressions to other factors as well.

Here are some to consider:

Décor. A fresh coat of paint, new carpets, a modernized kitchen and updated bathrooms can all make a home more valuable. Inexperienced home buyers may be especially turned off by cosmetic imperfections such as broken tiles or tattered curtains, aged appliances or unusual décor such as wildly patterned wallpaper.

Upgrades. Extras such as a backyard deck, sunroom, energy-efficient windows and the like also may add value to a home. (Although such improvements rarely recoup the full cost of installation.) Major remodeling or room additions can add value as well, especially if the workmanship is of good quality and the proper permits and inspections have been obtained. Un-permitted additions or alterations can actually do the the opposite and impair a home’s value.

Age. Brand new homes typically are worth more than comparable older homes, though older homes may have a certain charm as well. That’s especially true of homes that offer vintage architectural elements such as antique doorknobs or light fixtures, or crown moldings. Older homes also may offer solid construction and mature landscaping that has weathered the elements over the years.

Stairs. Two-story homes typically offer more living space than single-level residences, but some people view a lot of stairs inside the home or from street level to the entrance as a negative factor. Older buyers who have aching knees or bad backs may be particularly adverse to stairs.

Garage. A large garage that’s attached to a home is generally more valuable than a smaller or detached garage or open carport. Garage conversions that leave no on-site vehicle parking can be a negative factor even if they create additional living space. That’s especially true if the conversion is illegal or un-permitted. Ample closets and extra storage space in the garage or elsewhere in the home can also be a plus.

Swimming pool. Many people enjoy swimming pools and spas, though others are disenchanted by these amenities since they require a lot of maintenance, can be a safety hazard and can only be enjoyed seasonally. The same might be said of a wood-burning fireplace or stove.