BMW 3 Series Sedan

The 3 Series shares many of its design features with BMW's other sedans. Some critics claim the 3 Series has been spared: that it has not suffered from some of the styling excess in BMW's current 5 and 7 Series. Certainly the approach with the 3 Series has been more conservative, and it's easy to understand why.

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Walkaround

The 2007 BMW 328i and 335i sedans are recognizable as BMWs in an evolutionary way, but they are substantially different from the more familiar, previous-generation models.

For starters, they are the largest 3 Series cars ever. They're more than two inches longer and three inches wider, and wheelbase has increased 1.4 inches. Most of the increased exterior dimensions translate into more interior space, particularly in the back seat.

The 3 Series shares many of its design features with BMW's other sedans. Some critics claim the 3 Series has been spared: that it has not suffered from some of the styling excess in BMW's current 5 and 7 Series. Certainly the approach with the 3 Series has been more conservative, and it's easy to understand why. This car accounts for nearly half of BMW's income. Nonetheless, spared is not a word we'd use.

The 3 Series has BMW's traditional double beam headlights, now under clear covers that wrap around the corners and taper to a point to emphasize the car's width. In profile, the sedan's front and rear overhangs seem even shorter than before. The hood line continues past the windshield pillars all the way to the rear, while the roof line is rounder than before.

Design is the most subjective of all automotive traits, and clearly the 328i and 335i retain some basic BMW qualities or character. Yet in certain respects they also look more generic than their predecessors. The sides are basically flat planes with a single crease below the door pulls and above the wheel wells, but the ends of the car are busier, and we've yet to discover cohesion to the design. Particularly in rear view there are lots of lines, and in this aspect the 3 looks as if it might have been designed in Asia rather than Munich. In short, we're still getting used it.

One thing is certain. Larger wheels and tires filling the wheel wells are almost always a good thing for appearance's sake, and we like the 328i and 335i better with the wheel upgrades (to 17-inch on the 328i and 18-inch on the 335i). The 335i can be distinguished from the 328i by more than its wheels. The 335i's windows and grille slats are trimmed with chrome, while that slats across its lower front air intakes are body colored rather than black.

The high-tech theme that permeates the 3 Series sedans is even visible from the outside. The 335i comes standard with adaptive bi-xenon headlights that turn with the steering wheel to aim into a curve. All models have BMW's adaptive brake lights, which are based on the idea that drivers in the cars following a 3 Series will know when the 3 is attempting a panic stop just by the brake lights. The LED lights illuminate more intensely, over a larger area, when the driver applies the brakes full-lock or when the ABS operates.

The trunk is larger than ever. With 12 cubic feet of space, it gives the 3 Series sedan a trunk that's more competitive, if not best in class. Moreover, the trunk opening is considerably larger, making it easier to get things inside, and the additional trunk volume does not count a new divided storage bin under the load floor (where a spare might have gone, if not for the 3 Series' run-flat tires). There's also a drawer hanging under the rear interior shelf to take better advantage of what is often useless space. The sedan is also available with a split-folding rear seat and ski sack, which expands cargo space into the rear of the cabin.

Redesigned for the 2006 model year, the 3 Series Sport Wagon is identical to the sedan from the center roof pillar forward. Rearward, its roofline tapers slightly all the way to the rear of the car, while the bottom line of the rear windows tapers upward slightly, creating something a of teardrop shape. Roof rails are standard.

The wagon's rear gate opens electrically, with a switch on the key fob or dashboard, and swings high for easy access to the load floor. A reflector on th

Interior Features

What's New for 2007: Climate control knobs in the 3 Series sedan are now trimmed with the same Galvanic Silver plastic that surrounds the start button. The three-spoke steering wheel with the Sport Package is finished with the same material.

The 3 Series cabin takes the best of several ideas introduced in the larger BMW 5 Series and 7 Series sedans, synthesizes them for a smaller car and improves them in the process. We aren't completely enamored with everything inside, but we have few real gripes.

The 3 Series sedans no longer have a keyed ignition switch, relying instead on a slot-type key fob and a starter button. We don't love it. It sometimes seems balkier than a regular key. The fob slides into a slot next to the steering column, and you push the button to fire up. The benefit of this design? We're not sure. The Comfort Access option makes everything automatic: With fob in pocket, the doors unlock automatically as the driver approaches, and the seats are waiting in their proper position. The driver just pushes the start button, and pushes it again when it's time to get out. These systems are not our favorite feature and sometimes seem like the answer to a question no one is asking.

Seats have long been 3 Series strength, and the new ones are better than ever. Even the standard-trim front buckets provide excellent support without feeling too hard. The manual adjustments work great, though we recommend using them when the car is parked. The 335i gets power adjustments with three memory positions and they are coded to the key. The power seats that come with the Sport Package are outstanding. Additional back and bottom bolstering make them a bit harder to slide into, but we'd rather have them during a spirited drive.

The instrument panels have a pronounced horizontal format, with more community and less driver orientation than before. There are actually two: The standard setup has a single bubble, or hood, over the instrument cluster, while the optional navigation system has a dash that accommodates the system with a second hood.

The front door panels are different on each side, as well. The passenger side has a sloped, vertical door pull, while the driver's door lays the door pull horizontally in the arm rest. Moreover, the new doors address one of our biggest gripes with previous 3 Series cars. Window switches are now clustered near the driver's arm rest, where they're easier to locate without glancing, rather than spread around the shifter on the center console.

The soft vinyls and plastics in the 3 Series sedans are an improvement in both touch and appearance compared to previous generations, and they put the car more closely in line with the best cars in this class. Burr walnut trim is now standard, and there's a lot of it on the dash and doors. BMW's Leatherette vinyl is not the least bit tacky. The optional leather is soft and thick. The new 3 Series follows BMW's tradition of soft orange backlighting for the instruments. Some will like it, some won't.

The automatic climate control that comes standard features separate temperature adjustments for driver and front passenger. A mist sensor measures moisture on the windshield and automatically adjusts the defroster, while a heat-at-rest feature keeps the cabin heating on for a time after the car is turned off.

The standard in-dash single-CD player is easy to operate and sounds good, with 10 speakers and separate subwoofers under the front seats. The orange readout on it is almost invisible when wearing polarized sunglasses on a sunny day, even though similar orange readouts for the climate control are perfectly readable. Switching between AM and FM and other modes is difficult and complicated while driving. The 335i comes with an upgraded system called Logic 7. This system adds wattage and three speakers, with the latest digital sound processing and surround technology. Audio controls on the stee

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