Benchmarking the Sales Process La Follette TN

Sales are the fuel of your company. Benchmarking your sales process can help you fine-tune your fuel efficiency. Sales process metrics are especially helpful for full-service remodeling companies because they have a unique sales process.

Local Companies

Hall's Salvage Lafollette
(423) 566-9510
2221 Jacksboro Pike
La Follette, TN
Quality Siding & Windows
(423) 562-8508
1326 Jacksboro Pike Ste 2
La Follette, TN
Bolton Construction
(423) 892-9125
9630 E Brainerd Rd
Chattanooga, TN
T & C Contractors
(931) 728-8038
481 Matts Hollow Rd
Manchester, TN
Renovations Limited Inc
(865) 988-7972
Lenoir City, TN
Husband For Hire
(865) 453-4473
1248 Shiloh Church Rd
Seymour, TN
Murphy Brothers Home Improvement
(615) 860-6866
805 Nella Dr
Goodlettsville, TN
Taylor Bobby Plumbing Repair
(865) 436-5500
120 Hickman Hollow Rd
Gatlinburg, TN
Installations
(901) 853-3477
753 Chaney Dr
Collierville, TN
Custom Creations For Your Home
(423) 542-6922
1234 Bristol Hwy
Elizabethton, TN


Sales are the fuel of your company. Benchmarking your sales process can help you fine-tune your fuel efficiency. Sales process metrics are especially helpful for full-service remodeling companies because they have a unique sales process. Unlike most other enterprises, prospective clients do not know exactly what they want. They may want a new kitchen or an addition, but before they can sign a construction contract you must clarify the project scope. Your sales process includes an intermediate design and planning step that isn't necessary in most companies.

The two systems I have found to be most helpful in managing and improving the sales process are a lead tracking system and a sales department time-tracking system. A good lead tracking system identifies the key steps in your sales process and tracks conversion rates from one step to the next, not just the overall conversion rate from initial inquiry to construction contract. The sales process for a design/build remodeler typically includes these steps: initial inquiry, qualification as target lead, a design agreement and a construction contract. Successful jobs are those that “convert” from one step to the next, following the entire path from initial inquiry through project completion.

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Featured Local Company

Service Master by Diverse Building & Restoration

606-878-0557
42 Forest View Rd
London, KY

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- Return on Investment La Follette TN
Successful sales managers recognize that an ongoing training program is a key element in developing the skills of their sales team. The following article talks about how training can guarantee your return on investment (ROI).
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- AB Testing La Follette TN
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Dates: 9/18/2009 - 9/20/2009
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