Copywriting advertising phrases Albany GA

This article discusses copywrite laws as they pertain to advertising slogans. The article talks about copywriting names, phrases, and slogans.

Local Companies

Rodgers W Ralph Jr Atty
(229) 888-3338
2829 Old Dawson Rd
Albany, GA
Finney Fred Atty
(229) 888-2600
1101 Valley Rd
Albany, GA
Duskin Edgar Whit Jr Atty
(229) 888-3338
2829 Old Dawson Rd
Albany, GA
Lynch Jeremy M Atty
(229) 435-1456
121 N Westover Blvd
Albany, GA
Beauchamp John H Buck Atty
(229) 435-5681
345 W Broad Ave
Albany, GA
Moore James H III Atty
(229) 888-3338
2829 Old Dawson Rd
Albany, GA
Custer Michael M Atty
(229) 435-1456
1221 N Westover Blvd
Albany, GA
Flowers Toysha M Atty
(229) 435-1470
2417 Westgate Dr
Albany, GA
Quynn Nancy E Atty
(229) 432-9310
507 N Monroe St
Albany, GA
Orlowski David W Atty
(229) 883-7463
507 N Jefferson St
Albany, GA

Provided By:

QUESTION:

A competitor claims that it has applied for and received a copyright on its entire Internet newsletter. The text includes the phrase "You Can Do It!" We previously planned to use those same words, for the same promotional reasons. How can we discover whether the competitor has properly obtained a copyright? Is that phrase subject to copyright protection?

ANSWER:

Copyright protects an author's expression; trademark protects names, phrases, and slogans used to promote and identify goods and services in the marketplace. Your competitor may have registered the newsletter with the U.S. Copyright Office, but the copyright alone is not likely to protect the phrase "You Can Do It." Copyright law does not protect short phrases.

The phrase may be protected as a trademark if it qualifies for protection. This includes registration with the U.S. Patent and Trademark Office (USPTO). Assuming neither of you have registered the trademark, any dispute over the trademark rights would likely be resolved in favor of whoever used it first in commerce.

One problem. Some common slogans are not immediately registerable and the USPTO may require that you demonstrate that you meet certain standards before registration. For example, you may have to demonstrate widespread use of the slogan as a trademark or that consumers associate you with the slogan. We suggest that you search for the exact phrase on the Internet, as well as at the USPTO website (www.uspto.gov).


Author: Nolo Press

Copyright 2008 Nolo
For more information visit Nolo Press
Related Articles
- Coaches' Corner On Managing Professional Reading Albany GA
First review the different publications that you receive. This probably won't be difficult because, if you are like most attorneys, they are all in a pile somewhere in your office. You should automatically toss publications that you consider either fluff, or generally not useful to your practice. Notice which ones you never read and have your secretary cancel those subscriptions.
- Understanding Trademarks Albany GA
- Advertising Rental Property Appropriately Albany GA
- Franchise Agreement Albany GA
- Trademark Laws Albany GA
- Fighting Rental Housing Discrimination Albany GA
- Using car photos in calendars Albany GA
- Helpful Tips For Lawsuit Loan Brokers Albany GA
- Personal Injury Lawyers Albany GA
- Trademarks Vs. Patents and Copyrights Albany GA
Related Articles
- Coaches' Corner On Managing Professional Reading Albany GA
First review the different publications that you receive. This probably won't be difficult because, if you are like most attorneys, they are all in a pile somewhere in your office. You should automatically toss publications that you consider either fluff, or generally not useful to your practice. Notice which ones you never read and have your secretary cancel those subscriptions.
- Understanding Trademarks Albany GA
- Advertising Rental Property Appropriately Albany GA
- Franchise Agreement Albany GA
- Trademark Laws Albany GA
- Fighting Rental Housing Discrimination Albany GA
- Using car photos in calendars Albany GA
- Helpful Tips For Lawsuit Loan Brokers Albany GA
- Personal Injury Lawyers Albany GA
- Trademarks Vs. Patents and Copyrights Albany GA

Rss   Delicious   Digg   Add To My Yahoo   Add To My Google   Bookmark   Search Plugin

Topics:
Advertising Family Home Services Real Estate Resources
Business Services Fashion Industrial Goods & Services Retail & Consumer Services
Career Financial Services Insurance Software
Cars Food & Beverage Internet Technology
Computer Hardware Franchise Legal Telecommunications
Construction Health Miscellaneous Trade Shows
Education Holidays Nightlife Travel
Entertainment Home Appliances Online Database Weddings
Environmental Home Electronics Pets World History