Dont fall for the insulation urban legend Alaska

Selecting an insulation that will deliver the most energy savings for your dollar can be a challenge. And buying insulation based on R-values or information found on insulation packaging alone may cost you more than it saves.

Now, a new web site, www.InsulationSmart.com, will help you estimate your potential savings before you buy, while you learn the whole truth about insulation R-values.

Launched through the support of Icynene Inc., InsulationSmart.com helps homeowners understand the role insulation should play in a home. InsulationSmart.com enables homeowners to:

• Estimate monthly and yearly savings using integrated insulation/air barrier solutions that can minimize air leakage, simply by selecting the location and approximate size of their home.
• Compare insulation products by their R-value, air barrier and sound control capabilities, performance with moisture management, and more.
• Get an 'R-value Reality Check' (a chart that demonstrates the diminishing return on an investment in higher R-value insulation.)
• View an animated presentation on how the advertised R-value of insulation can be reduced by as much as 50% after installation.
• See how the right insulation can save money on heating and cooling equipment and increase home resale value.
• Explore the role insulation can play in improving indoor air quality and comfort.