Ideas for Low Cost Marketing Medford MA

According to experts, how much to spend on advertising can range from 2% to 16% of gross revenue depending on where you put your dollars — print, yard signs, Internet, TV. Knowing where to advertise means knowing which market to target, what differentiates your company from another, and what type of work you do best. Figuring all that out, of course, costs money.

Local Companies

Other Side Group
(617) 821-4611
74 Newbern Avenue #2
Medford, MA
Massachusetts Broadcaster Association
(800) 471-1875
43 Riverside Avenue, PMB 401
Medford, MA
Square Peg Marketing Communications & Design
(617)6390600
1770 Massachusetts Avenue, #281
Cambridge, MA
Potter Ruiz Advertising and Communications
(781) 646-3454
37 Robin Hood Road
Arlington, MA
Wolfson Strategic Consulting
(781)6410754
67 Newcomb Street
Arlington, MA
Card Concierge
(781)9562782
P.O. Box 1441
Arlington, MA
SEO, PPC & Internet Marketing Services By Nick Stamoulis
781-223-3651
Arlington, AK
Other Side Group
315-751-5090
16 Central Rd.
Boston, MA
OTW Advertising, Inc.
(781) 729-7229
8 Winchester Place, Ste. 306
Winchester, MA
Doerr Associates
(781) 729-9020
31 Church Street
Winchester, MA


According to experts, how much to spend on advertising can range from 2% to 16% of gross revenue depending on where you put your dollars — print, yard signs, Internet, TV. Knowing where to advertise means knowing which market to target, what differentiates your company from another, and what type of work you do best. Figuring all that out, of course, costs money.

But what if you're marketing and advertising on a shoestring? How can you get your message out with a small investment or a series of small investments?

Knowing your message. “You don't want to be scattershot about a marketing plan,” says Dave Alpert, owner of Continuum Marketing in Great Falls, Va. He suggests working with a consultant to develop a simple strategic plan so that everything you do pulls together. “It's like working with a homeowner; you plan ahead, you don't go to The Home Depot every week and just buy things.”

While creating a strategy may quickly eat through your $2,000, doing so will save you time and money later. Even if you decide not to hire a consultant, keep in mind that every advertising and marketing tactic — from the font used for your company name and on your letterhead to the slogans on your postcards and the tag lines on your Web site — should be integrated with your strategic plan. And you have to maintain the discipline of marketing your company through good times and bad.

Click here to read full article from Remodeling

Featured Local Company

Other Side Group

(617) 821-4611
74 Newbern Avenue #2
Medford, MA

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