New Areas for Remodelers Grand Rapids MI

Remodelers and new-home builders both build homes; they just go about it in different ways. While tract builders embrace evenflow or slotting production methods, remodelers schedule around the time a client leaves for work. While builders offer a controlled options list, remodelers offer clients virtually limitless product choices. And while builders demand volume price cuts from subs, remodelers hope for efficiencies by running a tight jobsite, paying quickly … and because their fathers played cards together, back in the day.

Depending on the size of the company and its clientele, remodelers can be anything from a distant relative of new-home builders to another species altogether. But in today's marketplace — where buyers shop neighborhood as much as they do home type —differences count. Remodelers must be perceived as the equal (or better) choice to deliver a perfect “new” home, because they are competing with the lure of a brand-new home — and the well-run building companies that put them up.

To even the playing field, remodelers should look at the things new-home builders do well. Here are four areas where they have something to teach:

New-home builders often have slick systems that impress clients, who first witness a well-oiled sales and marketing machine when model shopping and assume the rest of the home-buying process will be as smoothly orchestrated.

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