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Selling Your Home in a Tough Market Massachusetts

When the housing market takes a turn for the worst, it may leave you wondering how you'll ever sell your home. Here you will find tips on what to do in atough market so you can get your house sold without losing your shirt.

Local Companies

Stonegate Group
(508) 655-1700
83 Speen Street
Natick, MA

The Warren Group
(617) 428-5100
280 Summer Street
Boston, MA

Tishman Speyer Properties
(617) 342-7500
125 High Street, 14th Flr.
Boston, MA

Edens & Avant
(617) 369-6600
21 Custom House Street, Ste. 450
Boston, MA

Saint James Real Estate Advisors
(617) 426-6666
10 High Street, Suite 701
Boston, MA

CB Richard Ellis / N.E. Partners, L.P.
(617) 912-7000
33 Arch Street, 28th Flr.
Boston, MA

Extell Boston Harbor LLC
(617) 737-4440
One International Place, 14th Flr.
Boston, MA

The Congress Group
(617) 897-7200
33 Arch Street, Ste. 2100
Boston, MA

Lincoln Property Company, Inc.
(617) 951-4100
225 Frankin Street, Ste. 2310
Boston, MA

Crowley Associates
(617) 350-6135
355 Congress Street
Boston, MA

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Do It This Way and You'll Succeed

Often times, trying to sell a house today has become as difficult as trying to dump a gas guzzling Chevy Suburban in a four bucks a gallon gas market. And it doesn't have to be.

As I have for most mornings for the past forty-three years, I check our multiple listing service (MLS) to see which houses have sold and which ones have seen their Realtor listing expire without a sale. Some that sold were on the market for just a few days. Some that didn't sat there untouched for six months, a year, and sometimes even longer.

I look at the expired listings and often feel my head shaking in sorrow for the owner and disbelief for the agent. It doesn't seem to occur to either of them that no one has the magic power to get a prospect to buy what doesn't appeal to him. And when you've had, say, twenty people look at your house without a sale, or you have no people looking at all, more often than not it's a direct result of the marketing.

But frequently, both the owner and the agent hold pat, figuring that someone will come along and mold themselves so as to accept the seller and agent's Pied Piper's tune. Maybe that happens from time to time, but why gamble that it's going to happen for you?

If I were listing your home for sale in today's market, here's what I'd insist you do:

Price the home within the lower quadrant of those it will be competing against. None of this, "We can always come down" business.
Have the home professionally staged by a home stager with a good reputation; and I'd go so far as to say to include their service of bringing in additional pieces of furniture, curtains, vases and what-nots that they recommend....

Click here to read the rest of the article at HowToDoThings.com

Author: William S. Cherry, Ph.D.

Featured Local Company

Stonegate Group

(508) 655-1700
83 Speen Street
Natick, MA

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Regional Articles

- Home Selling Price Massachusetts

If your house isn't selling, price may be the problem. Find out when to drop the price and by how much.

- Is That Home Price Fair Market Value? Massachusetts
- Step 2: Determine Your Home's Value Massachusetts
- Home Selling Tips In Market Massachusetts
- Is an open house right for you? Massachusetts
- Selling a small home Massachusetts
- Selling a home on a busy street Massachusetts
- How To Sell a Home Quickly Massachusetts
- Home Stagers: Does it Pay to Use One? Massachusetts
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Related Local Event

Urban Land Institute Spring Council Forum
Dates: 4/14/2010 - 4/16/2010
Location: John B. Hynes Veterans Memorial Convention Center
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