Website Keywords Boost Business Georgia

Well-chosen words and user-friendly tools are essential on the Web, says John Clements of Clements Marketing Group. Read on and learn more.

Local Companies

Write2Market, Inc.
404-232-5700
6810 Creekview Lane
Cumming, GA
We Simplify the Internet - WSI Internet Consulting & Education
770-987-8663
P.O. Box 361914
Decatur, GA
Steele Agency, LLC
706.622.4545
700 River Avenue
Rome, GA
River Horse Internet Marketing
912.481.4100
213 W York Street
Savannah, GA
ITI Marketing, Inc.
(912) 267 - 1558
P.O. Box 1434
Brunswick, GA
Constant Contact
770-564-9055
3369 Merlot Court
Lawrenceville, GA
Innovative Technologies
(678) 431-5531
4105 Jameson Pass
Alpharetta, GA
Marketing Hunters
678-464-5750
7888 Keepsake Lane
Flowery Branch, GA
NetPacer Web Development
404-209-8166
1596 W. Cleveland Ave
Atlanta, GA
NetPacer Web Development
404-209-8166
1596 W. Cleveland Ave
Atlanta, GA


Homeowners seem to contemplate remodeling mostly at night, judging from the e-mails awaiting Jan Jacome many mornings. “Twenty-two percent of our total gross volume came from Internet leads” in 2006, up from 12% in 2005, says the owner of Crossroads Contracting, in Londonderry, N.H. The success of www.crossroadscontracting.com shows that a small company can attract qualified Web surfers without the assistance of paid keywords, online referral services, or other fee-based lead generators.

With just five basic pages, the site makes reassuring use of words, images, and ease of contacting the company. (Click here for example.)

Well-chosen words and user-friendly tools are essential on the Web, says John Clements of Clements Marketing Group. Every few months, “search engines like Google visit every site they can find, looking for certain criteria to find out how valid the site is,” he says. One criterion is a “keyword density” of 4% — in layman's terms, if you want people to find you by searching for “New York remodeler,” 4% of the words on your site must be “New York remodeler.”

Also critical: Respond quickly to Internet-generated queries. Jacome's personal follow-up phone call is ideal for small companies that can keep up with the incoming lead volume. If you can't respond to individual queries, set up an “auto response” that thanks the person for his or her interest and promises you'll make contact at a specified time.

Paid keywords? You'll get more “clicks” this

Click here to read full article from Remodeling

Featured Local Company

Write2Market, Inc.

Do you demand results from your investment in business communications? Our clients do.

404-232-5700
6810 Creekview Lane
Cumming, GA
www.write2market.com

Write2Market powers new business for your company with a unique blend of media relations and content development. We work with you to create messages your target audience remembers so you're contacted again and again. Our programs blend the best of media relations, web content, and online outreach in a recipe that creates connection for companies--reliably.

Contact top business writers and public relations experts

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