Website Keywords Boost Business Missouri

Well-chosen words and user-friendly tools are essential on the Web, says John Clements of Clements Marketing Group. Read on and learn more.

Local Companies

Rolet Internet Services Inc
816-471-1095
1625 Oak St Ste 200
Kansas City, MO
Quantum Marketing Group
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321 Marketing
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2215 Macklind Ave
St. Louis, MO
Moosylvania Marketing
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St. Louis, MO
Ticket Marketing Solutions
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FindAPitbull.Com
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FuseMail, LLC
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Domunu LLC
417-270-1541
1648 HighRidge Circle
Columbia, MO
Stellar Marketing
816-942-4389
10024 Tracy Ave
Kansas City, MO
Global Village Languge Center
314 989 9112
8428 Delmar Blvd.
St. Louis, MO


Homeowners seem to contemplate remodeling mostly at night, judging from the e-mails awaiting Jan Jacome many mornings. “Twenty-two percent of our total gross volume came from Internet leads” in 2006, up from 12% in 2005, says the owner of Crossroads Contracting, in Londonderry, N.H. The success of www.crossroadscontracting.com shows that a small company can attract qualified Web surfers without the assistance of paid keywords, online referral services, or other fee-based lead generators.

With just five basic pages, the site makes reassuring use of words, images, and ease of contacting the company. (Click here for example.)

Well-chosen words and user-friendly tools are essential on the Web, says John Clements of Clements Marketing Group. Every few months, “search engines like Google visit every site they can find, looking for certain criteria to find out how valid the site is,” he says. One criterion is a “keyword density” of 4% — in layman's terms, if you want people to find you by searching for “New York remodeler,” 4% of the words on your site must be “New York remodeler.”

Also critical: Respond quickly to Internet-generated queries. Jacome's personal follow-up phone call is ideal for small companies that can keep up with the incoming lead volume. If you can't respond to individual queries, set up an “auto response” that thanks the person for his or her interest and promises you'll make contact at a specified time.

Paid keywords? You'll get more “clicks” this

Click here to read full article from Remodeling

Featured Local Company

Rolet Internet Services Inc

816-471-1095
1625 Oak St Ste 200
Kansas City, MO

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