Website Keywords Boost Business Philadelphia PA

Well-chosen words and user-friendly tools are essential on the Web, says John Clements of Clements Marketing Group. Read on and learn more.

Local Companies

Mia Hall Consulting LLC
(267) 745-5369
21 S 12th St
Philadelphia, PA
Net Local Seo
800-453-7181
319 S
Philadelphia, PA
Pappas Creative
(267) 231-9564
711 S. 23rd. St.
Philadelphia, PA
Professional Podcasts LLC
856-751-5491
708 Crestbrook Avenue
Cherry Hill, NJ
Knowledgeguard Inc
856-309-1177
703 White Horse Road
Voorhees, NJ
A.L.T. Legal Professionals Marketing Group
(856) 810-0400
733 Route 70 East, Suite 205
Marlton, NJ
RBPsolutionsOnline.com
(609) 614-7802
Rick Pogany, Online Marketing Consultant
Burlington, NJ
Allebach Advertising
(215) 963-9288
117 S 17th St Fl 13
Philadelphia, PA
Steve Schulman Marketing
(215) 473-0994
Philadelphia, PA
Fab Gorgon Advertising
(215) 413-2686
525 S 4th St
Philadelphia, PA


Homeowners seem to contemplate remodeling mostly at night, judging from the e-mails awaiting Jan Jacome many mornings. “Twenty-two percent of our total gross volume came from Internet leads” in 2006, up from 12% in 2005, says the owner of Crossroads Contracting, in Londonderry, N.H. The success of www.crossroadscontracting.com shows that a small company can attract qualified Web surfers without the assistance of paid keywords, online referral services, or other fee-based lead generators.

With just five basic pages, the site makes reassuring use of words, images, and ease of contacting the company. (Click here for example.)

Well-chosen words and user-friendly tools are essential on the Web, says John Clements of Clements Marketing Group. Every few months, “search engines like Google visit every site they can find, looking for certain criteria to find out how valid the site is,” he says. One criterion is a “keyword density” of 4% — in layman's terms, if you want people to find you by searching for “New York remodeler,” 4% of the words on your site must be “New York remodeler.”

Also critical: Respond quickly to Internet-generated queries. Jacome's personal follow-up phone call is ideal for small companies that can keep up with the incoming lead volume. If you can't respond to individual queries, set up an “auto response” that thanks the person for his or her interest and promises you'll make contact at a specified time.

Paid keywords? You'll get more “clicks” this

Click here to read full article from Remodeling

Featured Local Company

Mia Hall Consulting LLC

2677455369
21 S 12th St
Philadelphia, PA
http://www.miahallconsulting.com

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